Attending an exhibition or trade show is the perfect platform for communicating with large groups of people and potential customers. Traditional methods of marketing and advertising at exhibitions are a proven effective method with graphic panels, posters and banners.
However in recent years a digital signage revolution has occurred with the power of audio visual displays to provide a more compelling message overtaking simple static graphics. This gives you the ability to target specific groups of your audience with eye catching visual displays that they will remember long after they have left your stand.
The ability of digital signage to provide a greater return on investment to your exhibiting marketing budget is continually being proven by both small medium enterprises to large corporate companies. There are a variety of digital solutions and many options even if your marketing budget is limited.
Multimedia screen display options
Freestanding kiosk screen stands – if you have an existing exhibition stand, pop up stand kit or other display, your budget may not allow you to replace it with a modular multimedia display stand. One option is to capture attention of passersby with an eye catching free standing information point that can be added to your display.
Freestanding screens can be used with an existing plasma screen you may have to cut down on the initial outlay. This gives you the option of being able to use the digital display kiosk after the show in your reception areas, showroom or offices
Media banner stand – banner stands are the cheaper display stand alternative for exhibitors on a budget. All good exhibition stand companies supply banner stands that allow you to add a digital screen or LCD TV to the banner stand that will include printed banners and carry bags for a complete system portable system
Modular multimedia display stands – some exhibition companies will help you to create a multimedia modular exhibition stand from ‘off the shelf’ stock systems that can be customised to create a practical, portable display that is suited just to you. This will allow you to use the exhibition display at different shows, exhibitions and events without having to purchase new display stands each time
What can be achieved from a multimedia display?
Enhanced customer experience
Captivate your audience and keep them at your stand for longer.
Build your brand by promoting your corporate logos, strap lines.
Inform your customers of current times and schedules of your planned demonstrations.
Highlight the usp’s and benefits of new products you are launching.
Multimedia displays stands, digital screens and media player hardware are an investment that will bring you real return, that can be used again and again.
POD Exhibition Systems are experts in multimedia display option for exhibition stands. They supply all media hardware, screens and modular multimedia stands at competitive prices and help you get the most from your budget.
Display expertise at POD Exhibition Display Systems
Digital Signage Exhibition Stands
Read this article: Digital Screen Multimedia Exhibition Displays on a Budget?